Ron Immink

I help companies by developing an inspiring and clear future perspective, which creates better business models, higher productivity, more profit and a higher valuation. Best-selling author, speaker, writer.

Kick-starting life

Newstalk On Newstalk Radio we discussed books around kick-starting your life and career. Do something The book we picked as the core is “Poke the box” by Seth Godin. Seth is a prolific writer and has published titles such a “Purple Cow”, “Tribes” and “Linchpin” to name a few. All business books. “Poke the box” is […]

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Overconnected, plan for volatility, chaos, butterflies and the internet

The perils of being overconnected When I bought this, I thought the book was about the people who are over-connected on Facebook, LinkedIn, twitter, etc. Boy was I wrong. It is about the perils of the overconnected world as a system. Read it after I had just finished after a new novel by Robert Harris

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Pancake minds, scatter brains and the slow flow as the antidote

Future minds A few months ago I read “Future minds” by the author of one of my favourite books on future trends, which is “Future files”. In the book, Richard Watson talks about the dangers of the internet, particularly for kids. He refers to the current youth as “screenagers” and how constant exposure to social

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The most important function in the company is your Human Resource director

Human Resource is the new black. Marketing 3.0 The light bulb for me went off when I read “Marketing 3.0” by Kottler. For a brand to be authentic, there needs to be a full alignment with the culture in the organisation. Which means that the most important function in the company is your HR director.

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