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About Ron

Ron helps build businesses. He has worked all over Europe and the USA with a variety of clients. He is the author of many entrepreneurship and strategy focused books. He is a regular contributor on Newstalk radio, a regular public speaker on innovation, strategy, future trends and entrepreneurship and his articles are featured in the media in Ireland and the UK.

He is founder of BookBuzz, StrategyCrowd and Small Business Can. He is the entrepreneur-in-residence for Sustainable Nation, and the Irish lead for the Climate-KIC Climatelaunchpad, the largest green business idea competition in the world.

Learn more about Ron Immink and why he does what he does.

Coaching Sessions


Talk, bounce ideas, get Rons perspective and advice and some essential book suggestions for your reading list.

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Briefing sessions followed by Q&A and discussion developed by Ron based on a particular business challenge.

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Unique briefing sessions developed around specific business challanges using books and the latest business thinking.

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Just some of the clients I have worked with. Read a full list of testimonials here.

"I had the joy of working with Ron while he was involved with Invent, the innovation centre in Dublin City University. If you want someone who is going to help you and your business achieve great things, then Ron is your man. He has the capacity and ability to wade through the mud to help you find those diamonds that will help you transform your business ..."

Camillus O'Brien
M.A. FMII Grad.

"I had a mentoring session with Ron for my startup business a few months ago through www.smallbusinesscan.com and Ulster Bank. Ron was quickly able to identify areas for growth and gave me valuable advice that I was able to implement right away. I would have no hesitation in recommending a mentoring session with him. It was of huge value ..."

Jillian Morkan
Sales and Marketing Manager at Costa Systems

"The word STRATEGY is bandied about by many who do not have a basic understanding of its concepts - Ron however, is one of the most clear minded strategic thinkers I have ever dealt with - knowledgeable, professional, pleasant and pragmatic. You would be hard pressed to find a better advisor for your business activity ..."

Peter Nolan

"Ron is a visionary. He is a truly insightful guy. At JPR, we have worked closely with Ron on a range of projects for Small Business Can, including media partnerships with the Belfast Telegraph and Sunday Business Post, and on the Start-Up Live and Business Live events series. Ron's articles and columns for the media partners always find ..."

Chris Harrison
Chartered PR Professional / Director at JComms


From the Blog


Business retreat Operatie Doorbraak

I have just finished a 3-day business retreat with Tibor.nl. This time Operation Breakthrough.

Movement, mindset and business principles

What happens when you combine movement, mindset and business principles with a retreat for 3 days with a group of 12 entrepreneurs and 5 very experienced coaches, whom all approach people and business from different angles and perspectives?

No distraction

What happens when phones are switched off for 3 days?

Start early

What happens when you start your days at 5 a clock in the morning with a walk through the forest, light exercise and meditation?

Be different

What happens when you celebrate outlying?


What happens when you focus on only four things for those 3 days?

niche market, solution,…
uninhibatle earth

The Uninhabitable Earth: A Story of the Future

“The Uninhabitable Earth: A Story of the Future” is the scariest book I have read in a long time.

It is much worse than you think

It is worse, much worse than you think. The slowness of climate change is a fairy tale. Climate change is fast, much faster. It is the end of normal; the beginning of never normal again. It is also irreversible, and therefore effectively permanent. You might hope to simply reverse climate change; you can’t. It will outrun all of us.

Delayed effect

Even if, miraculously, humans immediately ceased emitting carbon, we’d still be due for some additional warming from just the stuff we’ve put into the air already. And of course, with global emissions still …

Photographer - Paul Sherwood paul@sherwood.ie 087 230 9096
KPMG seminar held at the Boxworks, Waterford. March 2019

34 things at KPMG’s Go-Global we talked about in Waterford

The monthly KPMG go-global event was in the Boxworks in Waterford this time.

The participants

A cracking mix of companies, from smart boating, video interviewing, waste, data, sensors, automated coaching, engineering to semantics, spectrometry and AI. Companies that are changing the world, with global ambition, disruption markets, have great products and services and genuinely are exciting to talk to. I am a lucky man. The breakfast session lasted about one and a half hour, but we could have gone on forever.

To give you a flavour

We talked about internationalisation and scaling.

On how one company focused on user experience and absolute simplification of a service About the importance of boots on the ground and how old school still works…

Wat zou er gebeuren als je stoicism, de technieken van de special forces combineer met het opstarten en managen van je eigen bedrijf?

Dat is de vraag die tibor.nl, je steeds stelt. Dat is waarom we bestaan. Want die combinatie creëert hele goede resultaten. Op dit moment zijn we aan het rekruteren voor Mankracht. Je kan nog mee. Vrijdag aanstaande hebben we weer een intake sessie.


Twee stoics die, zoals Tibor het zo mooi zegt, binnen drie uur je business en je bullshit volledig uit elkaar trekken. Je kan je hier aanmelden https://tibor.nl/product/mankracht-de-raad/

“The obstacle is the way”

We zijn alle twee fans van Ryan Holiday. Specifiek zijn boek “The obstacle is the way”. Verplicht leesvoer voor iedereen. Stoicism zou het besturing programme moeten zijn van elke ondernemer. Ophouden met die slappe hap. Stoppen met klagen. Bad shit happens.

3 disciplines…


How to get the best out of your staff according to Netflix, ROWE, Principles, Legacy and Loveability

How to get the best out of your staff?

I am always a bit wary of books that use the template of one company as the success formula for every company. Books like “Blitzscaling“. As Freek Vermeulen and many others have explained, companies are too complex for a one size fits all approach.

Powerful, building a culture of freedom and responsibility

However, it is Netflix and some of the suggestions in “Powerful, building a culture of freedom and responsibility” make a lot of sense. The book is best described as a hard-nosed version of ROWE (Results Only Work Environment).


We all know Netflix. It has continuously reinvented itself and is in my view a lot more sympathetic …