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About Ron

Ron helps build businesses. He has worked all over Europe and the USA with a variety of clients. He is the author of many entrepreneurship and strategy focused books. He is a regular contributor on Newstalk radio, a regular public speaker on innovation, strategy, future trends and entrepreneurship and his articles are featured in the media in Ireland and the UK.

He is founder of BookBuzz, StrategyCrowd and Small Business Can. He is the entrepreneur-in-residence for Sustainable Nation, and the Irish lead for the Climate-KIC Climatelaunchpad, the largest green business idea competition in the world.

Learn more about Ron Immink and why he does what he does.

Coaching Sessions


Talk, bounce ideas, get Rons perspective and advice and some essential book suggestions for your reading list.

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Briefing sessions followed by Q&A and discussion developed by Ron based on a particular business challenge.

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Unique briefing sessions developed around specific business challanges using books and the latest business thinking.

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Just some of the clients I have worked with. Read a full list of testimonials here.

"I had the joy of working with Ron while he was involved with Invent, the innovation centre in Dublin City University. If you want someone who is going to help you and your business achieve great things, then Ron is your man. He has the capacity and ability to wade through the mud to help you find those diamonds that will help you transform your business ..."

Camillus O'Brien
M.A. FMII Grad.

"I had a mentoring session with Ron for my startup business a few months ago through www.smallbusinesscan.com and Ulster Bank. Ron was quickly able to identify areas for growth and gave me valuable advice that I was able to implement right away. I would have no hesitation in recommending a mentoring session with him. It was of huge value ..."

Jillian Morkan
Sales and Marketing Manager at Costa Systems

"The word STRATEGY is bandied about by many who do not have a basic understanding of its concepts - Ron however, is one of the most clear minded strategic thinkers I have ever dealt with - knowledgeable, professional, pleasant and pragmatic. You would be hard pressed to find a better advisor for your business activity ..."

Peter Nolan

"Ron is a visionary. He is a truly insightful guy. At JPR, we have worked closely with Ron on a range of projects for Small Business Can, including media partnerships with the Belfast Telegraph and Sunday Business Post, and on the Start-Up Live and Business Live events series. Ron's articles and columns for the media partners always find ..."

Chris Harrison
Chartered PR Professional / Director at JComms


From the Blog


Utopia for Realists: And How We Can Get There

“Utopia for Realists: And How We Can Get There” is a policy version of “Black box thinking”. Rutger Bregman would like Freek Vermeulen, a fellow Dutchman and is likely to be a fan of Naseem Taleb. A lot of things we believe to be true are false. Particularly in science, economy and medicine. Look up the Lindy effect, confirmation bias and reignite your common sense. Don’t believe anything you read, hear or see. Go one step further, start with detoxing your brain. Read “Breaking the habit of being yourself

Utopia for realist

About the reality that although the press and social media try to tell you otherwise (fear sells better), we never had it as good …

talk triggers

Storytelling and talk triggers as your marketing strategy

As associates of the Content Providers, we are running a number of inspiration sessions on (video) storytelling together with Quadia. Location is Hilversum, Holland, on 18 and 23 January. If you are interested, have a look here. You need to book. Not sure if there are any place left.

Talk triggers

In preparation, I read “Talk Triggers: The Complete Guide to Creating Customers with Word of Mouth”.If you accept that social media is word of mouth on steroids, if you also agree that positive word of mouth is the Ultimate Moment of Truth, if you take it that word of mouth is one of the few (if not only) authentic way of spreading your message, and if you …


Free your mind of being yourself

“The Greatest Habit You Can Ever Break Is the Habit of Being Yourself” is a great  book about your mind, brain imaging, neuroplasticity, epigenetics, psychoneuroimmunology, quantum entanglement, neurochemicals, and meditation

The power of the mind

You need to embrace the concept that your (subjective) mind has an effect on your (objective) world. The latest research supports the notion that we have a natural ability to change the brain and body by thought alone. In fact, your thoughts have consequences so great that they create your reality.

Quantum physics

The most fundamental components of our so-called physical world are both waves (energy) and particles (physical matter), depending on the mind of the observer. What quantum physicists discovered was that the person …


Design a business model based on abundance

I can think of no better, optimistic, uplifting book than “Moonshots: Creating a World of Abundance”. It has everything. Science, future, entrepreneurship, innovation, mindset, sustainability, leadership. It is my book for 2018. It will cheer you up no end.


I have never dreamed about a book. Until “Moonshots”. The question that kept coming through was; what if we had an abundance of energy, food, water, land, computing power, minerals, clean air, etc.?


The book is a wake-up call. I am a member of Abundance360 (highly recommended) and the Singularity University, but I have found myself increasingly pessimistic (and I am an optimist by nature) in my lectures and talks. I am reading too much pessimistic news about climate …

the four

What you should know about Amazon, Apple, Facebook and Google

I picked up “The Four: The Hidden DNA of Amazon, Apple, Facebook and Google”. 

Power corrupts

A one while ago I read “The internet is not the answer”. About the beginnings of winners take all. Google, Facebook, Apple and Amazon are now near monopolies. You need to think about that. Power corrupts.

The good, the bad and the ugly

These four technology giants have inspired more joy, connections, prosperity, and discovery than any entity in history. But they also have refused to pay sales tax, invade privacy, have treated their employees poorly, created lethal addictive behaviour and have destroyed hundreds of thousands of jobs. In a nutshell, the big Four borrow (steal?) your information, only to sell it back to …