I send out a newsletter every month. You can subscribe here (and get a free book). This replaces today’s scenario prompts. Have a great weekend.
Hello from Spain
As I was soaking up the sun in the garden for the last week, I decided to revisit some old emails dating back to 2015. It was not only fascinating but also a wonderful opportunity to reconnect with former colleagues and friends.
Books
I also went through my earlier book launches. Particularly, the first one (“Innovation, do or die”) sold really well. Made a bit of a mess of it ever since. I think my pricing strategy was all off. Confused and too expensive. That is what you get when you love your own product too much. If you haven’t yet, I’d love for you to check it out(and perhaps even place an order ;).
Accelerators
We have just finished our circular built environment accelerator and we had five of our top participants present to this UNEP this week, and we will have our final demo day with our carbon removal participants on 19 April. f you are an investor and interested in carbon capture, you are warmly invited. Please register here in advance. I just started another accelerator for Trinity College and the Irish Crafts Council. Working with 10 very cool companies in the craft sector, helping them to scale and grow. With a focus on future framing, storytelling, pricing and value proposition (they all do not charge enough).
Digital transformation and technology expectations
While enjoying the garden (and the sunshine), I have also started drafting my next book, which has “Digital Transformation, Technology Abstraction, and Citizen Development” as the working title (all suggestions welcome). I am very struck by how low code/no code is now combined with AI in a wide variety of fields, such as software development, but also gaming, AR and VR. And this is only the beginning. You can expect a Cambrian explosion of innovations when that is combined with other technologies. Combine that with a rise in (technology expectations). I was intrigued by this article I found yesterday (as part of my near-daily scenario prompts). A pop concert where a piece of vocaloid software was presented (performing?) in 2D. With as a result, very unhappy concertgoers, because they were expecting a hologram. You need to read that sentence again, just as an illustration of where we are going with tech. The big question is what your clients will expect soon.
Passion
It is my passion to help companies think about that a little bit more. I am always happy to jump on Zoom to discuss these themes. In return, I will ask you some questions to research my new book. Drop me a line.
Ron
E: ron@ronimmink.com
T: +35385-1006307
W: www.ronimmink.com
Tw: @ronimmink
www.linkedin.com/in/ronimmink
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