Author Archive | Ron Immink


You are either building a unlearning organisation, or you’re losing to someone who is

At our next Climate-KIC masterclass, “Fearless entrepreneurship” in Trinity College Dublin, Barry O’Reilly will be speaking about “Unlearning”. It dovetails lovely with the theme, which is less planning and more doing. In our view, it always begins and ends with numbers and a 100-day plan.


But without the right mindset, that is not going to work. What got you here, won’t get you there. Highly effective leaders are constantly searching for inspiration and for new ideas. But before any real breakthroughs can happen, we need to step away from the old models, mindsets, and behaviours that are limiting our potential and current performance. 


The way to think differently is to act differently. You must unlearn …

Continue Reading · 0
buy then build

Acquisition entrepreneurship, why it makes more sense to buy a business

Increasingly, I have come to the conclusion that unless you really know what you are doing, startups are a mug’s game. Why risk everything on a 10% chance of success? You are better off buying an existing business with clients, cash flow, distribution channels and infrastructure and become an acquisition entrepreneur.

What is your number

I have the pleasure of knowing Eelco Smit, the number one exit coach and author of “The Not So Secret Rules to the Game of Life”. At the Mankracht retreats he talks about the lack of happy exits. According to Eelco, only 5% make a happy exit. That is very low if you consider all the hard work you are putting in …

Continue Reading · 0

Future focussed entrepreneurship starts with 100 days

I have been working on my book “Future focussed entrepreneurship” for quite a while now, and since my last Mankracht retreat with, I have come to the conclusion that preparing for the future always ends and begins with a 100-day plan. You need a point on the horizon, but you will never get there without the 100-day plans.

Tibor retreats

The structure we apply in the retreats is 10 years, 1000 days, 1 year, 100 days. Everything with numbers. The 10-year founders dream with numbers (the aspirational break-even), the 3-year vision with a number, the one year target with a number and the 100 days with one priority, number and specific actions on how to get to that number.…

Continue Reading · 0

Physical and mental discipline as the leadership framework

The military is the only profession that teaches leadership under extreme circumstances. And they have been teaching that for thousands of years. Which is why have started to read up on leadership practices in the military and in particular the special forces. Can you lead when you are being shot at? Can you lead when every decision you make could mean life or death?

Leadership is physical and mental

What you immediately find is that the main focus of the way the military train is nothing technical, but mostly physical and mental. Focussing on consistency, resilience, mindset, toughness, fitness, resistance, humility, focus and coherence. Discipline in body, mind and spirit.

Discipline as a way of life

And maybe we should …

Continue Reading · 0
dual transformation

Transformation and innovation, 2 formulas, 8 books, at least 25 questions and lots of lessons

There is a lot of asymmetry in managing innovation and transformation. You need the loonshots to ensure the future (read “Loonshots“), but you also need to keep the day to day routine of making money while one of the loonshots pay off. Managing both streams in the business is difficult. And there is no quick fix.

Dual transformation

Zone to win” suggests you have to manage three time-horizons. “The day after tomorrow” suggests you should manage it as solid, fluid and superfluid and “Dual Transformation: How to Reposition Today’s Business While Creating the Future” suggest you manage two streams transformation A and transformation B.

Winter is coming

The argument is that it not only …

Continue Reading · 0
niet te breken

Making yourself unbreakable, with 27 lessons from the Dutch special forces

As one of the business coaches of, I have the pleasure of working with people with special forces background. I think CEOs and entrepreneurs can learn a lot from special forces, particularly in areas such as mindset, discipline, routine and fitness. Hence, “Niet te breken”, or “unbreakable” in English by Sander Aarts.


A book about special forces and lessons in leadership under extreme circumstances, team dynamics, cohesion and triumph over unbelievable odds. Lessons tested and forged in combat. The lessons from the book:

People are more important than equipment Quality beats quantity You cannot train special forces at scale. You cannot suddenly create a competent team, it takes time. You can’t operate a team outside other stakeholders…
Continue Reading · 0
Atomic Habits- An Easy and Proven Way to Build Good Habits and Break Bad Ones

How to create habits as the platform for mastery and success

Habits are structure. Habits are routine. Habits are short cuts. By the time we become adults, we rarely notice the habits that are running our lives. You are your habits. When you read books about top athletes, top entrepreneurs, top CEOs and special forces, it is all about ingrained behaviour that is repeated and repeated over and over again, as the platform for mastery and success.

Your brain

I am fascinated by how the brain works. Books like “Inner engineer” and “Breaking the habits of being yourself” are all about how you program yourself (or how you are being programmed). Habits are pieces of programming. By being aware of your habits, you become aware of yourself. …

Continue Reading · 0

Imprints, structures and circuits and the evolution of the brain

I have read some brain-blowing books over the years. “Prometheus Rising” is one is definitely one of the weirdest, but also one of the most interesting. Particularly if you are interested in the mind, self-awareness, mindfulness, quantum physics. Reminds me of “The not so secret rules to the game of life“. Here is what I took out of it:

You are what you think

All books about mindfulness start the same way. You are what you think. Mind and its contents are functionally identical. All that we are is the result of all that we have thought. It is founded on thought. It is based on thought. Whatever the Thinker thinks, the Prover proves. What you do know, …

Continue Reading · 0
transforming legacy

Entrepreneurship or intrapreneurship? What do you think?

I have a particular interest in intrapreneurship. It seems to make a lot of sense. Everything a startup needs, such as money, clients, talent, channels, systems are already available in abundance in an existing business. The only thing, that large companies don’t seem to be able to crack are the ideas that startup come up with and the initial market sensing.

Paying the bills

One explanation is that the large organisation put all their resources in efficiency, quality, delivery and execution as that is what pays the bills. You can only spend your resources and attention once, There is no room for loonshots, you can only spend your resources and attention once, there is no budget for going fluid

Continue Reading · 1

11 exercise to help manage your brain and engineer your inner self

There is a war going on for your brain. Which means you need to develop the instruments to guard you against the ongoing manipulation by social media, your mobile phone, your laptop, Google, Facebook, Amazon and many others. Read “Likewars” and “The four”. That is why I read a lot of books about mindfulness and meditation. Hence “Inner engineering, a yogi’s guide to joy”.  A book that is full of tools and tips to manage your mind.

You are your memories

The book is in some ways a version of “Breaking the habit of being yourself”. You are your memories. Right now your problem is that you suffer what happened ten years ago and …

Continue Reading · 0
Hi, my name is Ron Immink, I am a business coach, author and speaker, working with companies to improve their future prospects and improve their business models.
If you have any further questions that the website is not answering, feel free to send me a WhatsApp message and I will respond asap.
Powered by